Use case

Trace AI visibility back to cited evidence

Mentions explain who appeared. Citations explain why. AEO Table keeps cited sources attached to each answer so teams can improve the pages AI systems are likely to use.

Know which sources answer engines trust

Citation tracking shows whether answers rely on your own pages, third-party pages, directories, documentation, or competitor content.

  • Group citations by owned, earned, partner, and competitor domains.
  • Flag outdated pages that still shape answers.
  • Find queries where your brand is mentioned without supporting evidence.

Use citations to build a content backlog

The right next page is usually visible in the citation gap. If answer engines cite weak sources, create stronger ones.

  • Add question-led sections to existing pages.
  • Create comparison pages for recurring competitor prompts.
  • Publish proof assets when answers need data, examples, or definitions.

Measure freshness without faking freshness

Search engines and AI systems value useful, current pages. Update content when facts, product details, or market context actually change.

  • Keep publication and updated dates honest.
  • Refresh screenshots, pricing references, and source links.
  • Re-run the same Task after meaningful updates.

Workflow

From prompt checks to repeatable evidence

1

Collect answers

Run the same buyer questions across selected channels.

2

Review cited domains

Identify which sources appear beside your brand and competitors.

3

Score source quality

Separate authoritative evidence from outdated or thin pages.

4

Update the source layer

Improve owned pages and build third-party proof where needed.

FAQ

Common questions

Use these pages as starting points, then create a Task for your exact brand, market, competitors, and buyer questions.

Create a free account

What is an AI citation?

An AI citation is a source URL or domain shown as evidence for an answer generated by an AI search or answer engine.

Why track citations separately from mentions?

A brand mention shows presence. A citation shows the evidence behind that presence and often reveals what page should be updated next.

Do all answer engines cite sources the same way?

No. Citation behavior varies by channel, query, and answer type, which is why the same Task should be checked across multiple providers.

Related reading

Build the rest of the visibility system